Is Article Spinning For You?

There are many who feel that Article Spinning is a viable short-cut to increasing traffic to their flagship website.

What are we talking about?

Spinning an article is the process where you take an article, replace keywords with synonyms, and/or rearrange paragraphs to form a new article that is different from the first article, but covers the exact same topic.

The methods most commonly employed are;

• Hiring someone to spin the article.
  The advantages of hiring someone to spin your article is the article spinner will likely prof-read the article to insure it's readability before submitting it to you for final acceptance.

  The disadvantage is that the article spinner won't be concerned with SEO placement of keywords, unless you pay specifically for that service.

• Using Article Spinning Software.
  The cost is of course one advantage, you won't have to pay for each article, but the main advantage is that you yourself will do the prof-reading. You'll be able to focus on keyword placement and readability of your spun article.

  The disadvantage is that it is time consuming. In the time that it takes you to properly spin an article, you could have written a truly unique article.

The Dark Side of Article Spinning

Taking someone's work and spinning it is plagiarism. Think about it. Would you like it if someone stole your work? Or is it that you have no original work of your own that you wouldn't mind?

The taking of someone's work to spin usually takes on one of three different forms;

• Brashingly taking and spinning an entire article and calling it your own.

• Article Scraping is when someone takes a paragraph or more from many different articles, paste them all together and then spins them.

• Uses a translation from an article written in a foreign language, reworks it so that it's readable, and then calls it their own. In this case the perpetrator may or may not spin the article.

The people who engage in this sort of behavior have a “short-cut” mentality. They may not do the necessary work involved to make their stolen article readable.

Spinning Your Own Article

If you spin your own article you are not stealing the work of others, but are you being completely honest?

As previously mentioned, the amount of work that goes into spinning articles, and the prof-reading that comes after is comparable to the work required to write an original article.

Obviously having relevant in-bound links will help your Web site popularity, but if your efforts are not driving traffic to your flagship site, then what's the point?

Link Building or Traffic Building

As everyone knows, having in-bound links that are relevant to the subject of your site can boost it's popularity with the search engines. But building in-bound links is not enough, those in-bound links should be increasing traffic to your site.

So if you choose to spin your own articles as part of your link building strategy, you'll need to insure;

• Your spun article is interesting enough to encourage users to click on the link that points to your flagship site.

• The surfer shouldn't find the same information that was contained in the article that they had just surfed from. They will get bored and leave, negating your efforts to build traffic in the first place.

• Any work that you do to promote your Web site should add value and credibility to your site. Ultimately you are working for your viewers.

In Conclusion:

Article Spinning to increase your site's popularity is not really a “short-cut.” If done properly it may add value for the Web surfer, but the amount of work needed to effectively drive traffic to your flagship site is comparable to writing an unique article.

But as long as this option exists, there will always be those who are willing to steal the work of others in order to reap financial gain. Shame on you.

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